Communications & Marketing Specialist

Educational Service Unit Coordinating Council

Communications & Marketing Specialist

Department: Technology

Job Title: Communications & Marketing Specialist

Education Level: Communications and/or Marketing Degree preferred, but not required.

Certification/Licensure: Digital Marketing, Microsoft Office Suite, Google Suites certificates preferred, but not required.

Knowledge & Experience: 2 Years

Essential Requirements: Background in digital marketing and technology.

 Employee must be a(n):

Motivated, self-starter.

Customer service-oriented problem solver.

Person who understands Mac & Windows Operating Systems.

Positive, team-oriented professional.

          Great listener who deduces information.

Excellent public speaker and presenter.

Goal Oriented and Data Driven.

Life-long learner.

Essential Functions:

           Help Desk Manager

Social Media Marketing, Internet user

           Public Speaking

           Team Player

           Data Analysis/Report Writing

Adhere to a flexible schedule

Job Tasks:

  1. Assist the Director of Technology with promotion, installation and functions of the Student Record System (SRS).

a.    Operate and maintain the SRS “Helpdesk” providing quality, succinct, thorough support to schools who use the system.

b.    Conduct positive, thorough on-site trainings to participating schools as requested.  

c.     Analyze data and provide recommendations allowing the organization to meet customer needs while providing innovative technology.

d.    Stay current in special education processes and terminology.

e.    Operates at a higher technical level to ensure quality support to school personnel.

f.      Attends local, state and national meetings as well as conferences approved or directed by the Administrator.

g.    Adhere to policies established by ESUCC.

h.    Performs other duties as directed.

  1. Helps develop and lead the ESUCC marketing (digital/other) plan.
    1. Works with each department to promote their respective products and services.
    2. Provides high quality training to assist staff in product/services marketing.
    3. Helps establish and promote the ESUCC brand.
    4. Analyses data to inform quality decision making.
    5. Writes reports to inform departments and other relevant individuals and organizations of important information.
    6. Develops high quality relationships with ESUs, schools and other organizations.
    7. Performs other duties as directed.

Work Activities:

  1. Learn the specific needs of others and provide high quality training sessions.
  2. Analyze data and analytics.
  3. Use data and analytics to help drive quality school support as well as the marketing/communication of ESUCC.
  4. Communicating with others.
  5. At all times, provide professional communications both verbally and in writing while on the phone, presenting or teaching others.
  6. At all times, work to build positive relationships with professionals inside and outside of the ESUCC.
  7. Think Creatively – Design and develop creative communications, applications, ideas, systems, or products to ensure the highest level of integrity for the ESUCC.
  8. Scheduling Work and Activities – Be flexible to ensure the needs of schools are met during times of increased support needs. Also, schedule presentations, trainings and other activities that meet the unique schedules of others.
  9. Evaluating Information to Determine Compliance with Standards – Use relevant information and individual judgment to determine whether events or processes comply with laws, regulations, or standards. 
  10. Updating and Using Relevant Knowledge – Keeping up-to-date technically and continually apply new knowledge to your position. 
  11. Interpreting the Meaning of Information for Others – Translating or explaining what information means and how it can be used.
Zone 6

Additional Information

The Educational Service Unit Coordinating Council (ESUCC) located in LaVista, NE is seeking positive, energetic applicants for the position of Communications & Marketing Specialist.

The successful candidate will manage a help desk that provides support to Nebraska school districts that use an online student record system. The selected candidate will also be responsible for developing, implementing and managing digital marketing campaigns that promote the ESUCC and its services, while enhancing brand awareness.

A marketing or communications degree is preferred but not required. A background in the field of special education is also preferred, but we will train the right person. Salary and benefits are commensurate with experience.

Contact Information

ESU Coordinating Council
6949 South 110th Street
LaVista, NE 68128

Deb Hericks
(p) (402) 597-4843
(f) (402) 597-4808

How to Apply

Send resume and cover letter to:


Attention: Dr. Kraig J. Lofquist

6949 S. 110th Street

LaVista, NE  68128

For more information, please contact Deb Hericks at 402.597.4843  or